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Four candidates are running for two San Juan Bautista City Council seats. Mayor Scott Freels is running for reelection and is joined by Jose Aranda, Cherie Foletta and Tyler “Floppy” Jordan. BenitoLink sent each candidate the same set of questions. Their answers are presented here, edited for clarity and brevity. Jordan did not send a response or photograph.
Scott Freels, 59, is a retired firefighter. He was elected to the San Juan Bautista City Council four years ago and is currently mayor.
BenitoLink: Why are you running for office?
Freels: I am running for office because there’s a lot of unfinished business that needs to be completed. Projects that started during my time on the council this last round. Projects like the freshwater pipeline and the forced sewer main to Hollister.
What would you say to residents complaining that water and sewage rates are too high?
I feel their pain on high rates. I also pay them. Unfortunately, the rates had to be increased to pay for the sewer and freshwater projects. These were two issues that have been kicked down the road for too many years. Our little city could not continue to absorb the massive fines that were brought upon it by the regional water quality folks.
What is your vision for growth in the city, especially regarding any residential tract housing developments on the south side of Hwy 156 and the undeveloped area at Christopher Ranch?
Fortunately, we are going to be able to meet the housing mandates brought upon us by the governor’s office and Sacramento with infill (lots within the city limits). The south side of Highway 156 and the undeveloped area of the Christopher Ranch are both in the county. This is also where our proposed new sphere influence terminates. The only way these properties can be built within the city limits is if the city were to annex them. There are no future plans for annexation of these properties.
In a 2022 BentoLink article, Health Foundation President/CEO Rosa Vivian Fernandez expressed an interest in building up to 60 units on the property across from the Valero station on Muckelemi St. What are your thoughts about this proposal?
The property across from Valero gas station on Muckelemi is zoned commercial. The property next to it is zoned mixed-use, and I am not in favor of dropping the mixed-use for high-density housing.
While recent fairs and festivals have been successful, businesses in town still need more day-to-day traffic. What can be done to bolster the downtown economy? What are your thoughts on economic development in San Juan in general?
San Juan relies heavily on tourist traffic. Unfortunately, tourists are not coming to California as much as in the past. I would like to see the Chamber of Commerce revived. This would allow our chamber to access resources from a broad network from across the state and the federal levels.
There is a difference of opinion on how node development along Highway 101 will impact San Juan Bautista Businesses. What are your thoughts and possible solutions that benefit both the county and San Juan?
Commercial nodes along Highway 101 are a win-win situation for the county and San Juan. The county will bring in much-needed tax revenue and if there’s any type of visitor center promoting San Juan, it could get more people into town.
Cherie Foletta is a land-use paralegal and a small business owner. She has lived in San Juan since 2016 and has not previously held elected office. She declined to give her age.
BenitoLink: Why are you running for office?
Foletta: My desire to serve my fellow neighbors and community to improve our way of life in this quaint mission town without changing the charm. I would like to make a difference!
What would you say to residents complaining that water and sewage rates are too high?
I will find out the cost details to see where reductions can happen. For example, if the electricity cost is too high, see if a solar photovoltaic system is an answer. Do we have the best interest rate for past infrastructure construction loans?
What is your vision for growth in the city, especially regarding any residential tract housing developments on the south side of Hwy 156 and the undeveloped area at Christopher Ranch?
I would like to review an updated study to determine how these tract housing developments will impact the residents of SJB. As important why people visit San Juan Bautista and can SJB support additional tract homes. Reach out to other small mission towns and determine what they do to attract traffic and people.
In a 2022 BentoLink article, Health Foundation President/CEO Rosa Vivian Fernandez expressed an interest in building up to 60 units on the property across from the Valero station on Muckelemi St. What are your thoughts about this proposal?
Why are the 60 units considered? Who would live there, citizens working in San Juan Bautista or working elsewhere? We need to ensure the growth benefits all aspects of the city as it relates to money spent in town, infrastructure and water/sewer costs.
While recent fairs and festivals have been successful, businesses in town still need more day-to-day traffic. What can be done to bolster the downtown economy? What are your thoughts on economic development in San Juan in general?
I am extremely passionate about my feedback on this topic. I believe there is a lot to evaluate regarding the friendliness of parking and attracting people to these events. I do not believe we have captured enough love for our events and consideration for local businesses.
There is a difference of opinion on how node development along Hwy 101 will impact San Juan Bautista businesses. What are your thoughts and possible solutions that benefit both the county and San Juan?
I need a study to understand the true impact before I take a stance on this matter.
Jose Aranda, 35, has lived in San Juan Bautista for five years and is currently chairman of the San Juan Bautista Planning Commission.
BenitoLink: Why are you running for office?
Aranda: I’m running for City Council in San Juan Bautista because I’m dedicated to improving our community. Having lived here for a few years, I’ve witnessed the incredible potential within our vibrant neighborhoods and local businesses. However, I also recognize the challenges we face, such as high water bills and urban decay, which require thoughtful and proactive leadership.
My background as a planning commissioner has equipped me to tackle these issues head-on, and I see real opportunities to enhance infrastructure and public services while addressing these specific challenges. My passion for public service and civic engagement drives me to make a tangible difference. I am committed to bringing practical solutions and a fresh perspective to our city’s development while preserving its unique character.
Ultimately, my goal is to work tirelessly to ensure San Juan Bautista remains a place where everyone can thrive.
What would you say to residents complaining that water and sewage rates are too high?
I understand that high water and sewage rates are a significant concern, and I share your frustration. To address this, my plan includes conducting a comprehensive review and audit of our water and sewage systems to identify inefficiencies and explore creative ways to reduce costs, such as refinancing our current loans or addressing outstanding city loans to apply cost savings to residents’ water bills. We will also look into alternative solutions and technologies to cut expenses and seek state and federal grants to help subsidize costs.
Transparency in setting rates and using funds is crucial, so I will advocate for clear communication with residents. Additionally, I want to involve the community in the decision-making process through town hall meetings and surveys to ensure any changes meet your needs. Finally, we need a long-term strategy to sustainably manage and maintain our systems, addressing both immediate concerns and future needs.
What is your vision for growth in the city, especially regarding any residential tract housing developments on the south side of Hwy 156 and the undeveloped area at Christopher Ranch?
My vision for growth focuses on a balanced approach that preserves our city’s unique character while planning for future development. For the residential tract housing on the south side of Highway 156, I am hesitant to support extensive development in that area. However, if necessary, I am open to considering the addition of more commercial businesses, as this could complement the existing developments and benefit our local economy.
Regarding the undeveloped area at Christopher Ranch, we need thoughtful planning to ensure new developments align with our community and infrastructure capacity. This includes assessing and enhancing infrastructure such as roads, utilities, and public services to support increased demand. Engaging residents through public forums and surveys is crucial to align development with community needs and desires. Many of us have seen friends and neighbors forced to move away due to high housing costs, highlighting the urgent need for affordable housing options.
Creating housing accessibility is a priority, with a strong emphasis on local resident preference to ensure new opportunities benefit those who have long been part of our community. I am committed to promoting sustainable and environmentally responsible practices, preserving green spaces, and incorporating energy-efficient building methods. Any new projects should positively impact our local economy and community by providing affordable housing options and supporting local businesses.
A long-term vision is essential to ensure these developments fit into our city’s overall growth strategy while maintaining the charm that makes San Juan Bautista special.
In a 2022 BentoLink article, Health Foundation President/CEO Rosa Vivian Fernandez expressed an interest in building up to 60 units on the property across from the Valero station on Muckelemi Street. What are your thoughts about this proposal?
I appreciate Rosa Vivian Fernandez’s proposal. This development could address our community’s housing needs, particularly by contributing to our Regional Housing Needs Allocation. It could provide much-needed affordable housing options and include amenities such as a pharmacy and clinic, which would be especially beneficial for our elderly residents.
However, it is crucial to carefully evaluate the impact on local infrastructure, such as traffic, utilities, and public services, to ensure they can accommodate the increased demand. Engaging with the community through public meetings or surveys is essential to gather feedback and ensure the project aligns with the broader vision for our city. The development should also prioritize sustainability and harmonize with the surrounding area, incorporating energy-efficient practices and maintaining green spaces.
This project could stimulate local economic activity and support nearby businesses. While I am open to the proposal and recognize its potential benefits, a thoughtful approach is necessary to ensure it meets community needs and integrates well with our city’s growth plans.
There is a difference of opinion on how node development along Hwy 101 will impact San Juan Bautista businesses. What are your thoughts and possible solutions that benefit both the county and San Juan?
The development of nodes along Highway 101 could have mixed impacts on San Juan Bautista businesses, making it crucial to navigate these changes thoughtfully. On the positive side, such development might increase visibility and traffic for local businesses, potentially boosting their sales and attracting new customers. However, it could also lead to increased traffic congestion and introduce competitive pressures that may affect existing businesses.
To address these potential impacts, several solutions should be considered. Effective traffic management strategies are essential to mitigate congestion, including optimizing traffic signals, improving signage, enhancing infrastructure, and incorporating roundabouts at key intersections. These measures can improve traffic flow and reduce congestion, making it easier for visitors to navigate the area and access local businesses.
Involving local businesses and community members in the planning process can ensure their concerns are addressed and their needs are considered. Establishing mechanisms for ongoing evaluation of the development’s impact on both the county and San Juan Bautista is also crucial. Regular assessments and feedback loops can help identify emerging issues and allow for timely adjustments, ensuring that the development serves both regional and local interests effectively.
While recent fairs and festivals have been successful, businesses in town still need more day-to-day traffic. What can be done to bolster the downtown economy? What are your thoughts on economic development in San Juan in general?
To bolster the downtown economy and increase day-to-day traffic, several strategies can be employed. Beyond the successful fairs and festivals, regular smaller-scale events such as farmers markets, food trucks, art walks, or themed shopping nights can draw consistent crowds. Rotating promotions or sales at local businesses can provide ongoing incentives for residents to visit more frequently. Enhancing the town’s brand with targeted marketing efforts, including social media campaigns and local media outreach, can boost visibility and attract more visitors.
Improving and revitalizing infrastructure, such as creating better pedestrian pathways, bike lanes, and ample parking, can make the downtown area more accessible and inviting. Developing public spaces with amenities like seating, greenery, and art installations can further enhance the area’s appeal. Supporting local businesses through grants, low-interest loans, and mentorship programs can help them remain competitive and thrive. Adding more electric vehicle charging stations can also encourage travelers from the Bay Area en route to Carmel to stop and charge their vehicles in San Juan Bautista. This initiative would allow visitors to explore the town and its shops while waiting for their vehicles to charge, increasing foot traffic and boosting local commerce.
Another potential strategy is to purchase vacant buildings and rehabilitate them, perhaps by including commercial kitchens, to create new growth opportunities for prospective restaurant owners. This approach would allow the city to be selective about the types of restaurants that open, potentially fostering a diverse and desirable dining scene while also generating revenue through leasing or sales.
Offering residential discounts to locals, especially those in newer developments, can encourage them to frequent downtown shops and restaurants. These discounts can make it more attractive for residents to support local businesses and integrate more fully into the community. This initiative could also be beneficial for seniors, who may find prices at local establishments to be too high. By providing discounts, the city can make downtown dining and shopping more accessible to older residents, ensuring they can enjoy the local amenities and contribute to the vibrant downtown atmosphere.
Additionally, focusing on limiting the number of second-hand stores and instead emphasizing specialty retail, dining, and entertainment can help create a more vibrant and unique downtown experience. By curating a mix of businesses that offer distinctive products and experiences, the area can attract a broader audience and increase overall foot traffic.
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